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Dresner Group Blog

Our technology blogs feature IT tips and best practices for businesses in Columbia, Baltimore, Bel Air and in and about Maryland since 2002.

Innovation is the Key to Business Growth

Innovation is the Key to Business Growth

There are certain unspoken rules of doing business, one of which is that technology allows for innovation in various capacities to the point of making older, more traditional ways of doing business obsolete. If you properly use technology, you can improve your business' operations. Let’s look at three ways technology drives innovation in the business world.

The Cloud and Collaboration

Most businesses use at least one cloud-based tool, and collaboration platforms can help you level up your business’ communication and productivity. With these apps, you can collaborate in real-time, even when your team is not in the same physical location. These benefits also bleed into project management, where they start to compound and pay off in spades.

Online Commerce with Mobile Applications

Customer demand fuels so much about running a business, so you can imagine that the widespread adoption of e-commerce platforms came about specifically because people like the convenience of it. Mobile apps have further allowed for accessibility to these online storefronts, making online ordering and digital payments one of the hallmarks of a positive customer experience.

Data Analytics and Forecasting

Data can fuel many of the most important decisions that your business will make, especially as they relate to customer behavior, market trends, and operational efficiency. Enterprises have long been using these tools, but SMBs can now leverage the same tools to their advantage. Your business can collect and analyze data and then use AI-powered tools to comb through the data for important takeaways. With the right information, your business just might change its operations for the better.

Are you curious how technology can improve your company’s operations? We recommend that you call Dresner Group at (410) 531-6727 for more information. Our trusted technicians will help you ensure that your business technology never stagnates and continues to innovate well into the future.

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